Creative Thinking and Innovation Workshop
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Program Professional Framework
Creative Thinking and Innovation Workshop
Program Overview
Creativity is a skill that can be practised, not a talent reserved for a few. This highly interactive workshop gives participants a toolkit of structured thinking techniques to break habitual patterns and generate better ideas for real workplace challenges. It moves from reframing problems and divergent idea generation with methods such as SCAMPER, brainwriting, lateral thinking and Six Thinking Hats, to convergent evaluation, rapid concept development and persuasive idea pitching. Teams apply each technique to live challenges from their own organisations, from service improvement to cost reduction.
Learning Outcomes
- ✓Reframe a workplace problem into several opportunity statements using how-might-we and problem-reversal techniques.
- ✓Generate a broad pool of ideas using SCAMPER, brainwriting and random-stimulus lateral thinking.
- ✓Facilitate a Six Thinking Hats session to explore an idea from multiple perspectives without unproductive debate.
- ✓Evaluate and select ideas using impact-effort and weighted criteria matrices.
- ✓Develop a selected idea into a one-page concept and deliver a short, persuasive pitch to decision-makers.
Target Audience
- Employees and team leaders seeking structured idea generation tools
- Members of innovation committees and suggestion schemes
- Service design and customer experience staff
- Managers who facilitate problem-solving sessions
Detailed Program Modules
01The Creative Mind
- How habits and assumptions limit thinking
- Divergent and convergent thinking
- Personal creative blocks and how to overcome them
02Framing the Right Problem
- Problem statements and how-might-we questions
- Reversal, abstraction and the five whys
- Defining success criteria before ideating
03Idea Generation Techniques
- Brainstorming rules and brainwriting
- SCAMPER and attribute listing
- Random stimulus and lateral thinking provocations
04Structured Thinking Tools
- Six Thinking Hats for group discussions
- Mind mapping and analogy thinking
- An introduction to TRIZ inventive principles
05Evaluating and Developing Ideas
- Clustering and impact-effort prioritisation
- Weighted criteria and quick risk checks
- Turning ideas into concepts and simple prototypes
06Selling Ideas and Sustaining Creativity
- Pitching ideas and handling objections
- Creative team habits and idea campaigns
- Creating space for creativity at work
Training Methodology
Applied Project & Assessment
Applied Project
In small teams, participants take a real challenge from one of their organisations through the full workshop cycle and present a developed concept with rationale, quick prototype and next-step plan to a panel.
Assessment
Short diagnostic at the start, practical tasks linked to each learning outcome, and evaluation of the applied project against published criteria.